Omni Channel/ Product Category Manager Toàn thời gian

Floor 8th , Deutsches Haus, 33 Le Duan, D.1, HCMC
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Các Phúc Lợi Dành Cho Bạn

Attractive annual health check package and private insurance
18 annual leaver and additional 5 office holiday days off per year
A dynamic working environment that focuses on individual growth as much as team growth

Mô Tả Công Việc

Alignment and implementation of all SEA product and brand initiatives at country / customer level. 360 delivery of SP / SS packages and initiatives in conjunction with marketing / sales and planning functions. Ensures Sales / Brand excellence at customer’s POP for adidas Performance / Style – Improve sell through at key accounts. Assistance in the delivery of country sell in meetings.

1. Execute the category financial targets
- Align and execute the category financial targets for the country as per SEA guidelines in terms of net sales, margins, sell through, stock turn, market share
- Align the category forecasting process in co-operation with the local Sales, local planning, in line with SEA team to ensure country needs and parameters for delivery of SP / SS targets are met.
- Align and adhere to the SEA range including fixed retail launch and RRP / Margin strategies (synchronize with market specificities as needed)

2. Excellence in Execution of 360 Packages at Market Level
- Align the local category range and distribution channel strategy by defining concrete guidelines for the Sales function on product availability per retail door and distribution channel, based on SEA direction
- Coach, support and give guidance to the trade on brand concepts SP/SS
- Coordinate and execute a competitive, customized Marketing Plan for the defined Key Accounts referring to the given budgets (SWB)
- Ensure the execution of the accounts sell-out plans (end-to-end responsibility) in conjunction with pertinent sales and marketing functions.
- Review and report on implemented TM activities (KPI‘s / ROI) performance
- Coordinate with sales to deliver key concepts at customer level and win shelf space.

3. Actively Support sell-in and key account pre-line meetings
- Based on initial range and sell-in package alignment from the SEA Category Management team actively support sales to deliver key account pre-line meetings, analyze and summarize their feedback for input back to the SEA
- Support trade meeting preparation by finalizing by range channel segmentation guidelines sell-in package presentations, catalogues
- Monitor regularly compliance to the set range distribution channel guidelines
- Support the delivery of category product range internally and externally (to key retailers)

4. Campaign driven
Lead full campaign process to ensure campaigns are planned & executed properly to deliver the high sell thourgh performance

5. In-depth understanding of consumers and competitors
- Analyzing how our brand is positioned in the market and crystalize targeted consumers insights
- Monitor market trends, research consumer markets and competitors’ activities to identify opportunities and key issues

6. Team & Self Development
- Systematically and permanently conducts evaluation in order to develop performance and potential of subordinates.
- Consistently look for challenges and opportunities to improve business. Demonstrate a willingness to learn, to develop and to apply new knowledge, specific skills in other related business to expand spectrum of business understanding & management.

Yêu Cầu Công Việc

- Bachelors Degree in Business/Marketing Management
- At least 4 years of marketing management experience with a recognized top tier brand, with at least 3 years in product management;
- Exposure to other marketing disciplines preferable, e.g. merchandising, brand communication, or sales experience
- Must have the ability to influence others within an organization.
- Result-oriented
- Strong numerical skills
- Willing and able to travel on a regular basis
- Knowledge on MS Outlook, Excel, Powerpoint and Word
- Good English communication skills both in oral and written

Địa Điểm Làm Việc

33 Lê Duẩn, Bến Nghé, District 1, Ho Chi Minh City, Vietnam
Công việc tương tự

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